Since we launched vFlyer in October of last year, users have been using vFlyer to create landing pages for their Google Adword campaigns.

In online marketing speak (see Wikipedia), a landing page is a specific web page that a visitor ultimately reaches after clicking a link on a keyword search ad (on Google, Yahoo, Live or another search engine). The landing page showcases product or service content that the ad is trying to promote. A landing page can be any page – it can be a page on your website, a flyer or your gallery!

Here are a couple of reasons you may want to consider using vFlyer to build your landing pages:

• A vFlyer is really a stand-alone micro website complete with a contact reply form, forwarding and tracking capability – everything you need to convert, capture and track leads! If you were to build your own landing page on your own website you would need to add a tracking system, lead response form and good looking HTML templates – vFlyer comes with all of these!
• vFlyers are easy and inexpensive to create! Online sellers want to save time and money! You can sign up and use vFlyer Personal for FREE! You can create and publish your first flyer in a couple of minutes and voila! – you have a landing page, with its own unique URL! You don’t need to learn HTML or FTP files to your website to launch a landing page!
• vFlyer is packed with landing page enhancing features. You probably didn’t know, but vFlyer gives you the ability to create more effective landing pages by allowing you to incorporate many of the recommendations, tips and tricks and other suggestions from online marketing experts (things like a unique URLs, the ability highlight important messages, checking spelling, minimizing navigation i.e.). I will cover these in more detail in a future post.
• Reuse your vFlyer! You already have a vFlyer so reuse it! The goal of vFlyer was to create something once that online sellers could use multiple times in many different ways – saving them the effort of recreating or reposting information about their product or service.
• vFlyer is a complete and flexible solution! vFlyer’s editor makes it easy to enter and generate error-free and well organized product or service information. vFlyer’s templates make your landing page attractive and customizable. vFlyer’s contract reply form captures the buyer’s information. vFlyer’s reporting tells you now much traffic you received, from where, and how many people responded. The ability to clone and modifying flyers makes it easy to test landing pages (send 50% of the traffic to one flyer and 50% of the traffic to another flyer and see which ones does best).
• Most categories are covered! With over 40 plus categories, vFlyer has a template for promoting and selling most products (real estate, auto, electronic, furniture, pets, i.e.), and services (general, commercial, computer, therapeutic, i.e.).

I will cover the landing page building aspects of vFlyer in more detail in future posts but here are some related previous posts:

• Online Real Estate Advertising – Are You Doing Any?