Using Static FBML to Promote your vFlyer Listings on Facebook

by Dan Lenehan

Facebook just passed the 500 million users mark, so if you haven’t already done so, now’s the time to get social online. A Facebook Page is a quick way to create a social media presence for your business. We recently introduced a Listing Application for your Facebook Page that allows vFlyer subscribers to easily display all of their listings on Facebook. Today I’d like to point out a nifty application that will allow you to show off an extra-special listing on your Facebook Page; it’s called Static FBML. Here’s an example of a listing posted to Facebook using Static FBML:

Flyer on Facebook using Static FBML

Here’s how it works:

Static FBML creates a new tab on your Page that accepts and renders HTML code. Once the application is installed, you’ll be able to post HTML code directly to your Facebook Page. To use this tool, go to the Static FBML Facebook Page and click the “Add to My Page” link to install the app. Copy and paste the HTML code for your flyer; I recommend using the “Blog” format, available when you use a custom theme on your flyer. You can give your new tab a title, like “Just listed”. Visitors to your page who click on this new tab will find the HTML code you entered automatically rendered – in this case, into a full-color, professionally formatted flyer.

There are myriad uses for this little application – you can add multiple “FBML” boxes to your Page to highlight your hottest listings, or devote a single Page to each listing, as suggested by Ross Hair. Whatever your approach, we’d love to hear about it; comment below or drop us a line at support@vflyer.com, and let us know how Facebook works for you as a marketing tool.

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